What It Is: A buildable amp; customizable waterproof mascara that has nine times the volume of natural lashes. Use the lifting formula to create a natural or bold lash look. What It Does: This buildable mascara is the perfect formula to take your eye lashes from day to night. Keep them natural or make them bold. About the Wand: The POWERFULL™, controllable brush and creamy texture formula thickens lashes from root to tip. Suitable for sensitive eyes and contact lens wearers* • 93.1% said feels lightweight • 88.2% saw no flaking • 86.3% Said the formula is easily buildable *In a consumer test Suggested Usage: For amplified lash results, prep with Cils Booster XL Eyelash Primer Gently glide mascara formula on eyelashes from root to tip For a more natural lash look, apply 12 coats For a more voluminous look, continue to coat lashes till desired lash look is achieved Pro Tip: For an even more intense look, layer Hypnôse Mascara with Hypnose Drama for a cocktailing approach Complete the Look: Add some color to your eyes lids with Ombre Hypnose Stylo Shadow